The USP group will be in the Youngstown area from Sunday, April 28, through Thursday, May 2, attending business lectures and area business tours. The USP MBA students, who are retail executives, will be touring local retail establishments such as Best Buy, Home Depot, WalMart Distribution Center, Sam’s Club, IKEA in Pittsburgh, and Krogers and Cabelas in West Virginia.
Seminars about business-to-business marketing, emerging trends in marketing communication, tools for strategic decision making, and business perspectives internationally as well as in the United States at both the state and local levels will be presented by YSU faculty and representatives from the Regional Chamber.
“We are very excited about our partnership with the University of Sào Paulo and are looking forward to other joint ventures,” said Betty Jo Licata, WCBA dean.
The visit is part of YSU’s Center of Excellence in International Business. The mission of the Center is to create a global learning environment that prepares our students to be successful business leaders and provides training, consulting, and research that advances knowledge and practice in international business and supports the economic development of Ohio.
For more information, contact Tony Kos, special assistant to the dean, at 724-456-7368.